Overview
Market visits play a critical role in supporting franchisee success and guiding growth decisions. Effective preparation, collaboration, and data-driven insights can help ensure these visits are productive and aligned with broader franchise strategies.
This recorded webinar spotlights The Honey Baked Ham Company and shares practical tips for conducting successful franchisee market visits. The session outlines best practices for planning, collaboration, and using data to support informed decision making during market visits.
Who This Webinar Is For:
If you are involved in planning or leading franchisee market visits, this webinar provides a practical framework for improving consistency and outcomes. This webinar is designed for:
Franchise development teams
Retail and restaurant organizations supporting franchisees
Teams responsible for market visits and site evaluation
What This Webinar Covers
The webinar focuses on creating a repeatable playbook for productive franchisee market visits. In this session, you will learn how to:
Prepare for market visits through internal collaboration and pre-work
Use data to support informed, confident decision making
Apply best practices that help drive franchise growth
Key Platform Features Discussed:
This webinar references the use of Buxton data and insights to support market visit planning and decision making.
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