Overview
Shopping centers play a critical role in retail performance, and understanding how consumers interact with these locations can unlock valuable strategic insights. The Shopping Center Insights Report provides visibility into visitor behavior, foot traffic patterns, and audience characteristics within shopping centers.
This recorded webinar explores the capabilities of the Shopping Center Insights Report and demonstrates how retailers can use these insights to support data-driven marketing and location decisions. The session is led by Kari Hampton, Vice President of Analytics at Buxton.
Who This Webinar Is For:
If you are responsible for understanding consumer behavior within shopping centers, this webinar provides practical examples of how the Shopping Center Insights Report can support your analysis. This webinar is designed for:
Retail teams analyzing shopping center performance
Marketers and analysts seeking deeper visitor and foot traffic insights
Teams evaluating how shopping center dynamics impact store strategy
What This Webinar Covers:
In this session, you will learn how to use the Shopping Center Insights Report to:
Analyze visitor profiles and audience composition
Evaluate foot traffic trends within shopping centers
Understand marketing preferences of shopping center visitors
Apply insights to optimize marketing and location strategies
Key Platform Features Discussed:
This webinar highlights the following Buxton Platform feature:
Shopping Center Insights Report
Subscription Requirements:
This webinar references features available with SCOUT Enhanced or Enterprise editions for retailers. If you are not currently an Enhanced or Enterprise subscriber, this training can still provide a preview of how these insights may support your strategy.
Watch More Retail Webinars:
To explore additional retail-focused webinar recordings, return to the Retail Webinar Repository.
Upcoming Webinars:
To register for upcoming live webinars and training events, visit:
Follow-Up Reading
For additional learning related to store performance and trade area analysis, review the following resources:
Learn more about the Shopping Center Insights report.
