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How Heartland Dental Uses SCOUT and IQ to Evaluate Growth Opportunities

Healthcare Webinar | Recorded March 2023

Written by Maddie Wolfe

Overview

Evaluating whether a market is the right fit for growth is a critical step in healthcare real estate strategy. Gaining a clear, high-level understanding of patient populations and market dynamics can help teams make more confident expansion decisions.

This recorded webinar highlights how Heartland Dental uses SCOUT and IQ to evaluate markets and identify growth opportunities. The session includes a Q&A with Jack Niebrugge, Real Estate Strategy and Growth Manager at Heartland Dental, and shares practical examples of how data is applied to real estate decision making.


Who This Webinar Is For

This webinar is designed for:

  • Healthcare real estate and growth strategy teams

  • Analysts evaluating potential markets and locations

  • Teams using data to support expansion decisions

If you are responsible for assessing new markets or growth opportunities, this webinar provides real-world insights into how SCOUT and IQ can support your strategy.


What This Webinar Covers

In this session, you will learn how to:

  • Apply best practices for evaluating potential markets

  • Analyze patient types to support informed decision making

  • Use IQ to answer macro-level business questions about locations

The webinar focuses on combining SCOUT and IQ insights to streamline market evaluation.


Key Platform Features Discussed

This webinar highlights the following Buxton Platform features:

  • SCOUT

  • IQ


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